INDUSTRY | ECOMMERCE

Client: Dodger Yard

Dodger Yard looked to Gigg for a campaign to engage their current subscribers and drive web traffic while capturing new subscribers in the process. Dodger Yard partnered with an MLB star and launched a GIgg Competition to ignite their fanbase to share their favorite LA Dodger moments.

2

Acquisitions through direct channels doubled during competition.

8

Increase in monthly site subscriptions

28

Acquisitions through referrals; up from 0.3% the year before.

”
We were blown away by the amount of engagement we had from the Gigg competition. We received a ton of amazing content and saw subscriptions skyrocket during the campaign.

Randi Radcliffe,
Director of Marketing
DODGER YARD

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